Simple steps towards zero waste

YOU don’t have to be a martyr or a hero to help save the planet. But you do need a certain amount of steely determination.

A few years have passed since California-based zero-waste guru Kathryn Kellogg set out to reduce the amount of waste she produces to almost nothing.

In that time, her eagerness and enthusiasm have also helped her to engage with other people concerned about the future of the planet – to the extent that the 20something’s lifestyle blog attracts more than 10,000 page views a month – and plenty of hate mail into the bargain.

10+Zero+Waste+Tips+for+Beginners+from+www.goingzerowasteSAVING THE PLANET: zero waste campaigner and blogger Kathryn Kellogg

Interview by the Guardian back in 2016 Kathryn, then 25, admitted to spending four hours a day on the blog, posting on Instagram, engaging with Facebook followers  and writing about everything from homemade eyeliner to worm composting.

It was a breast cancer scare during her college years that sparked her interest in thinking about what we put in our bodies. And although the tumours were benign, living with the pain set her thinking about beauty and cleaning products.

“The whole experience really got me thinking about what I put in and on my body. I had never considered it before; I just assumed everything I was consuming was safe,” she recalls.

“What I learned is there’s very little regulation and testing for a lot of the products we buy. Many of these products contain endocrine disruptors which interfere with our hormones. I felt very motivated to take control of my health, try to balance my hormones, and naturally ease my pain.”

She started to reduce her contact with plastic, cooking from scratch, checking her sugar and caffeine intake and making my own cleaning products, and opting for green beauty products.

“After experimenting and moving to a more holistic lifestyle, all of my pain went away,” she says.

10+Zero+Waste+Tips+for+Beginners+from+www.goingzerowaste 2COMMUNITY EFFORT: Kellogg encourages followers to get friends and family involved

The aspiring actress majored in musical theatre and performed professionally after college before moving to California where she lives north-east of San Francisco with her husband Justin and their “fluffball” dog Nala.

Nowadays she buys secondhand, uses cloth bags and glass jars for shopping, composts her leftovers and views recycling as a last resort. Her aim is to fit a year’s worth of trash – anything that hasn’t been composted or recycled – into an 8oz glass jar.

Appalled by the litter and plastic lining the streets around her home, she’s also only too well aware that plastic isn’t just bad for personal health, but for the health of the planet.

Interestingly, back in October the global brands analyst team at Mintel identified concern over throwaway plastic as one of six key consumer trends impacting on industries and markets around the world in 2019 – so perhaps the campaigner’s time has come.

“I started my blog to help others improve their personal health, improve the health of the planet, and most importantly I wanted everyone to know their choices matter. Big or small, the changes you make add up to a huge positive impact,” she says.

“Small actions done by hundreds of thousands of people will change the world. You don’t have to be perfect to make a difference, you just have to try.”

Her followers may not quite be ready to follow in her footsteps as far as having a zero-waste wedding (as she did in 2017) or zero-waste Christmases (since 2015). But Kathryn’s enthusiasm is infectious and her message has always been that every little counts.

And for anyone interested in embarking on that first stage in the journey, her blog posts provide easy no-nonsense ways of getting started.

Beginners+guide+to+zero+waste+living+from+www.goingzerowaste

 

 

 

Swimming against the plastic tide

SOMETIMES it’s hard to get an image out of your mind.

For Daniel Webb, that sight was a litter-strewn Kent beach he encountered on an evening run in 2016.

Daniel Webb [Credit line] Photo_ © Ollie Harrop 2018. Image courtesy of Everyday PlasticRUBBISH MOUNTAIN: Daniel Webb                                             PICTURE: Ollie Harrop 2018

The 36-year-old had moved to Margate that summer, attracted by the sea, creative community and small-town feel.

But his plastic-riddled run along the coast one evening that September set him thinking about his own personal impact on pollution – just how much rubbish does one person living alone produce, and how much of it is actually recycled?

Surprised to be told by his local council that no recycling facilities were available at his block of flats, he set out to discover just how much plastic waste he produced in a year.

The staggering answer, chronicled in painstaking detail by researcher and earth sciences expert Dr Julie Schneider, was more than 4,400 individual items of plastic, categorised, weighed and photographed in the form of a huge mural used to launch his Everyday Plastic project.

The pair’s subsequent report, Everyday Plastic: what we throw away and where it goes, created shockwaves around the world as Daniel’s sponsors and supporters helped to spread the word about his key findings:

  • The UK throws away over ​295 billion​​ pieces of plastic every year
  • 93%​​​​ of Daniel’s collected plastic waste was ​single-use packaging
  • 67%​​​​ of his throwaway plastic was used to ​package, wrap and consume food
  • 70%​​​​ of the plastic he threw away in a year is ​not currently recyclable
  • Only ​4%​​​ of his collection would be ​recycled​​ at UK recycling facilities 

Copy of everyday-plastic-leap-design-infographic-1

​Dr Schneider ​​said: “Daniel’s project was a unique opportunity to finally replace vague assumptions with concrete numbers. For instance, we wanted to know how much of our everyday plastic waste is actually recyclable. Plastic bottles can be properly recycled, but what about the plastic film that wraps our vegetables, pasta and sweets? All the plastic packaging stamped with the ‘not currently recycled’ logo? It turns out that 70% of Daniel’s plastic waste is not currently recyclable! This is an issue that needs to be addressed urgently.

“I wish everybody could have seen the room where we unpacked one year’s worth of Daniel’s plastic waste. In a massive warehouse in Margate, the floor was completely covered with thousands of plastic pots, trays, bags, films, lids and other everyday items. Everyone that entered the room had the same reaction: ‘Wow, that’s just one person’s plastic waste’.”

But what happens now? As Daniel said at the launch of his report: “We can’t just rely on recycling to fix plastic pollution. Most importantly, we need to produce and use much less plastic. Our fast-moving disposable society means that we are using more single-use things than ever, so we need to rethink how we consume.”

The report was released with the support of Surfers Against Sewage, whose CEO Hugo Tagholm said: “The Everyday Plastic report not only exposes the sheer diversity and volume of single-use plastic we all have to navigate daily, but as alarmingly, the inadequacy of current recycling systems, which only return a paltry amount of material back to shop shelves. Reducing the use of pointless plastics is a priority – there is just too much plastic currently being made. Then, all plastics that remain should be fully accounted for, captured and reprocessed by manufacturers. The future health of people and planet depend on drastically curbing plastic emissions.”

But we can all do our little bit to help, Daniel insists. “If I’d have given up plastic bottles, coffee cups, straws, stirrers, cutlery, carrier bags and swapped shower gel for soap, I would’ve thrown away 316 fewer items in 2017. If only half the UK population did the same thing, we could prevent 10 billion pieces from entering the waste system. So don’t ever let anyone tell you that individuals can’t make a difference!”

And what happens now? Last month Daniel hit his crowdfunding target, raising £4,315 to produce hard copies of the report  help set up the Everyday Plastic charity.

“Everyday Plastic has changed my life,” he says. “By doing something weird such as collecting all the plastic I used in a year, I have had the fortunate opportunity to meet, learn from and help hundreds of people. And it’s a journey on which I would love to continue.

“I get to travel up and down the country, sharing my story, my thoughts and learn from amazing people.”

For latest news on how to help the project, see the website and Twitter feed.